The product was Baconator. It consists of meat, bread, cheese and bacon, it's essentially the most manly sandwich on Earth.
We know that men speak their own language when it comes to food. So, we spoke to them in a pork-inspired dialect - Pig Latin.
On Twitter we would have released this video and asked our audience to translate it for a chance to win.
The real challenge was writing a script under 140 characters.
Digital | Social